Business Blog

Should All Nonprofit Organizations Have 501(c)3 Status?

“TO BE or NOT TO BE (501c3), That Is The Question”, Shakespeare

The differences between not for profit organizations and for profit businesses are becoming less distinct due to the increase in the establishment of “social enterprises”. This raises the question for many founders of what the form of their organization should be: for profit; not for profit without 501(c)3 status; […]

By |April 27th, 2017|Nonprofit performance improvement|Comments Off on Should All Nonprofit Organizations Have 501(c)3 Status?|

How To Get What You Want From Social Media Marketing

Do you struggle with social media marketing because you don’t know what to say, where to post, and how to promote your post?

You are definitely not alone.  In fact, when I teach social media marketing to small businesses and nonprofit organizations in my local Dayton market, the majority of people have these problems.  To address this issue I have […]

By |March 30th, 2016|Mobile Marketing, Social Media|Comments Off on How To Get What You Want From Social Media Marketing|

Nonprofit Mastermind Group Case Study

How Two Dayton Nonprofit Organizations Used A Mastermind Group
Mastermind groups work by bringing together individuals with similar needs and capabilities and who have a complementary mix of areas of experience and expertise. By creating a supportive group that works consistently over a 12month period we can harness the combined capabilities of the group to solve problems, create opportunities, and […]

By |January 31st, 2016|Nonprofit performance improvement|Comments Off on Nonprofit Mastermind Group Case Study|

Nonprofit Mastermind Groups

The concept of the Mastermind Group was formally introduced by Napoleon Hill in the early 1900’s. In his timeless classic, “Think And Grow Rich” he wrote about the Mastermind principle as: “The coordination of knowledge and effort of two or more people, who work toward a definite purpose, in the spirit of harmony.”

There is synergy of energy, commitment, and […]

By |January 7th, 2016|Uncategorized|Comments Off on Nonprofit Mastermind Groups|

Why Are Small Nonprofits Invisible in Dayton, Ohio

Small nonprofit groups that I interact with in Dayton have something in common. They feel ignored and underappreciated. This is strange, since I always hear about how close knit Dayton is, and how the people are caring about the community.
So why the disconnect? One reason is the failure of many of these organizations to market themselves effectively, and a […]

By |October 26th, 2015|Mobile Marketing, Social Media|Comments Off on Why Are Small Nonprofits Invisible in Dayton, Ohio|

Market Program Assessment Tool

How Effective Is Your Marketing Program
There are 21 key elements that are essential to executing a successful marketing program.  These marketing components fall into 5 primary categories:

Audience Targeting
Marketing Message
Media Usage
Program Management

An assessment of marketing effectiveness is a quick and easy process of determining if these 21 elements are in place, and if desired rating the quality of each element.  I […]

By |September 17th, 2015|Business Development, Social Media|Comments Off on Market Program Assessment Tool|

A Story of An Unplanned Business Transition

When I talk to my clients about business transitions they usually think about a planned transition such as selling their business or transferring it to their children.  However, business transitions can be planned or unplanned, and it is important to anticipate both situations and incorporate that into your basic business planning.  This is not only important for business owners, […]

By |April 8th, 2015|Uncategorized|Comments Off on A Story of An Unplanned Business Transition|

Is Your Business a Legacy or a Liability

Will years of hard work be wasted because you failed to plan for your business transition?

It is estimated that 5 Million businesses will go up for sale in the next 5 years and millions more will be subject to inheritance by the next generation. If you are the wife or child of a business owner who is over 60, […]

By |September 3rd, 2014|Planning, Small Business|Comments Off on Is Your Business a Legacy or a Liability|

You Know You Need A Business Coach When

Minimize Your Business Risk by Using  A Business Coach

Business risk comes in many forms, but business owners rarely see the risks they are facing when their business is profitable and growing.  Ironically, there is as much risk in business success as in failure.  We call it outrunning your headlights, which in a business means that your ability to sell new […]

By |August 5th, 2014|Coaching|Comments Off on You Know You Need A Business Coach When|

How To Use A Business Coach Effectively

9 Things Small Business Owners Must Do To Get Value From a Business Coach 

Successful business people such as Richard Branson, the CEO of Virgin Airlines, have used coaches to advance their careers. Unfortunately, many small business owners are skeptical that a business coach can help them improve their business performance. The fact is that coaching has been proven to […]

By |July 16th, 2014|Coaching, Uncategorized|Comments Off on How To Use A Business Coach Effectively|